Republican National Committee Recruits Bloggers, originally uploaded by Rob Bluey.

The Republican National Committee is taking an interesting approach to recruiting staff. In an e-mail that was presumably sent to its list of bloggers, eCampaign staffer James Richardson asks if I’ll consider working for that RNC. The e-mail includes a link to a job application. But even more interesting is what the e-mail says (emphasis added).

Do you want to help elect the next Republican president? Are you tired of a do-nothing Congress? Then apply to work with the Republican National Committee, the national organization devoted to electing Republican presidents and Republicans in every office across the country. Just fill out this simple online application with your previous campaign experience and political proficiency and you’re off! You may create a clip on YouTube of why you want to work at the RNC and cut/paste the URL in the box provided.

It seems the RNC is saying that if you don’t know the technology, you can’t effectively communicate the message. It’s a smart strategy for the GOP and a model for offices across Capitol Hill searching for communicators.